Lil ’ Bow Wow, with backing from Snoop Doggy Dogg, signed a deal with Death Row Records, but the heavily gangster-oriented label was unsure of how to promote its pint-sized musical acquisition, and several recording sessions at Death Row came to nothing. That success didn ’t come right away, however, even though Lil ’ Bow Wow made a guest appearance on Snoop ’s wildly successful Doggystyle album. ” Lil ’ Bow Wow went on tour with Snoop Doggy Dogg as an opening act, and at that point the youngster went from being a novelty act to having a chance for major success as a child star. Instead of naming him Lil ’ Dogg, I named him Lil ’ Bow Wow. “He reminded me of myself as a kid -his energy, his look, “the older rapper told Jet. In 1993, at the tender age of six, Kid Gangsta became Lil ’ Bow Wow after he met rapper Snoop Doggy Dogg (later Snoop Dogg) at a Columbus concert during the latter ’s The Chronic tour, and was invited on stage to perform. He began performing under the name of Kid Gangsta. By the time he was three it was clear that Shad (the name still used by his friends) was something special, and his mother began to enter him in talent shows around the Columbus area. “He ’d pick up my kitchen utensils and combs and brushes and start rapping, ” his mother, Teresa Caldwell, told Jet. It didn ’t take long for his musical talents to surface.
He was a middle child, a brother between two sisters. Lil ’ Bow Wow was born Shad Gregory Moss on March 9, 1987, in Columbus, Ohio, and was raised in nearby Reynoldsburg.
Lil Wow, observed Jason Birchmeier of the All Guide, “miraculously raps better than most MCs industry despite his youth. His success has been attributed to both his personal charisma -he reminded some observers of the young Michael Jackson -and to his purely musical talents. Lil ’ Bow Wow packed shopping malls with young female fans after the 2000 release of his first album, Beware of Dog -even though he was only four-foot seven inches tall and weighed a mere 85 pounds. Popular music at the turn of the millennium featured a plethora of teenage stars, and Lil ’ Bow Wow was hip-hop ’s unusally successful entrant in the teen pop competition.
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